As a Mid–Level UX Designer at Rooms To Go, I led the redesign of the mobile app, focusing on streamlining the user journey from browsing to checkout. Key improvements included a cleaner cart design, intuitive gestures for quick updates, a Quick View feature for product previews, and faster add-on management. This user-centered design approach led to a 30% increase in users (from 38,000 to 50,000), a 45% boost in transactions, a 40% growth in revenue, and a 10% improvement in the conversion rate. Additionally, "Add to Cart" actions increased by 25%, and successful payments rose by 25%, directly enhancing user satisfaction and driving stronger business performance.